John Lewis Televisions

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Every television John Lewis sells comes with a five-year guarantee at no extra cost. On 20 September 2026 that covered all 252 sets listed on johnlewis.com, from a £139.99 LG 32-inch to models priced past £6,000. Figures checked that day against John Lewis's own television pages.

The range runs across five brands — Samsung, LG, Sony, Hisense and TCL — in five price bands the site sets itself: £50–£430, £440–£670, £690–£1,100, £1,140–£1,690 and £1,690–£6,200. Forty-one of the 252 sets sit in that cheapest band. Which? put John Lewis second among technology shops on a customer score of 87% in its most recent survey and named it a Recommended Provider.

The price promise came back on 9 September 2024 after two years away. Never Knowingly Undersold now matches 25 named retailers rather than high-street rivals alone, and it runs for seven days after purchase, which matters on a product whose price moves weekly.

Five years included, and where the five years stop

The guarantee is advertised on the listing itself — "5 year guarantee included" appears against every one of the 252 televisions, at £139.99 and at £6,000 alike. John Lewis's own wording is that it offers "outstanding guarantees in addition to always honouring the manufacturers' guarantees" and that "all our guarantees are in addition to your statutory rights".

That second clause is worth holding on to. A guarantee is a contractual promise from the seller; your statutory rights run in parallel and are not shortened by it. The explanatory notes to the Consumer Rights Act 2015 set out the period you have to bring a claim for breach of contract: six years in England, Wales and Northern Ireland, and five years in Scotland. A five-year guarantee therefore sits inside that window rather than extending it. What it buys is a shorter argument — no need to prove the fault was present at delivery, no need to commission a report — which on a television is worth having, but it is not five extra years of protection.

What the guarantee covers in years three, four and five is the gap. John Lewis does not publish the television guarantee terms at any page reachable from its customer services section; the guarantee hub points to a product-support portal instead. Whether labour and call-out are included throughout, and what condition the set has to be in, are worth asking on 0345 604 8835 before you buy something expensive on the strength of the badge.

How it scores when shoppers are asked

Which? surveys buyers rather than testing the shop, which makes it the one independent measure worth quoting here. In its latest technology and appliance retailer survey — 4,076 respondents for technology and 4,101 for appliances, fielded in July and August 2025 — John Lewis scored 87% for technology and 89% for appliances. Both placed it second, and it was named a Which? Recommended Provider in both categories.

The category average was 80% in each. Richer Sounds topped technology on 93% and Sainsbury's came last on 71%; in appliances Samsung led on 91% and Wickes trailed on 67%. On the individual measures John Lewis took five stars for product quality, customer service, delivery and after-sales service, and four for value for money — which is a fair summary of the whole proposition.

The price promise, and the 25 names behind it

Never Knowingly Undersold was retired in 2022 and brought back on 9 September 2024 in a different shape. The old version matched high-street competitors; the new one names 25 retailers and includes online-only sellers, which is the change that matters for televisions. The list runs AO.com, Amazon (technology only), Apple, Argos, Asos, Boots, Currys, Dunelm, Dreams, The Entertainer, Fenwick, Flannels, Furniture Village, Harrods, Harvey Nichols, Heal's, House of Fraser, Lakeland, M&S, Mama's and Papa's, Next, Richer Sounds, Selfridges, Smyths Toys and Space NK. For a television buyer the useful entries are AO.com, Amazon, Argos, Currys and Richer Sounds — which is most of the market.

It works after the sale rather than at the till. You have seven days from purchase to find the same product cheaper, in stock and ready for delivery, at one of the 25; you submit a form with screenshots and order details; John Lewis reviews it within 48 hours and pays a refund of the difference within five days. The same seven-day window applies if John Lewis itself drops the price after you have bought.

Who owns the shop and what the accounts show

John Lewis plc is company number 00233462, incorporated on 20 September 1928 — ninety-eight years to the day before these figures were checked — with its registered office at 1 Drummond Gate, Pimlico, London SW1V 2QQ and accounts last made up to 31 January 2026. It sits inside the John Lewis Partnership, the largest employee-owned business in the UK, with around 65,000 Partners who are also its owners.

The Partnership's full-year results, published on 12 March 2026 for the 53 weeks to 31 January 2026, give the scale behind the guarantee. Partnership sales were £13.4bn, up 5%; the John Lewis department store business took £4.9bn of that, up 3%, and Waitrose £8.5bn, up 7%. Profit before tax, bonus and exceptionals came in at £134m, up 6%, though the statutory position after exceptionals was a £21m loss. Operating cash flow was £595m and total liquidity £1.6bn. The Partner bonus was restored at 2%, alongside £108m put into base pay. Jason Tarry, the chairman, said: "Our multi-year plan to invest in customers and brands for the long term is working; we have grown customer numbers and achieved record satisfaction."

One small inconsistency is worth confirming rather than glossing: the results announcement counts 34 John Lewis shops plus johnlewis.com, while the Partnership's own corporate "about" page says 36. The audited announcement is the safer figure.

A £239 43-inch set, priced all the way through

Take the Samsung UE43U8000F (2025), a 43-inch 4K set at £239.00 on 20 September 2026 — mid-range, and the sort of television most of these listings are. Its listing carries the five-year guarantee, a 3,840 x 2,160 panel and an energy class of G.

Delivery is where the shop's headline stops helping. The listing showed a standard delivery charge of £19.95, arriving from three working days, with Click & Collect unavailable. Faster options are dearer and are priced as large-item deliveries: £29.95 for next day or a four-hour slot, £39.95 for a guaranteed two-hour slot. Small and medium items are a different tariff entirely — £7.95 next or named day, £10.95 before 11.30am, £9.95 for evening delivery inside the M25.

Then the running cost. The listing prints 52kWh per 1,000 hours in standard dynamic range, 102kWh in HDR, and an estimated annual consumption of 72kWh. At the Ofgem price cap direct debit rate of 26.32p per kWh for 1 October to 31 December 2026, that is about £18.95 a year, or roughly £94.75 across the five years the guarantee runs — comfortably more than the delivery charge and about 40% of the ticket price.

Finance is offered on the same page at £9.18 a month over 36 months at 24.9% APR. Multiply it out: £330.48 against £239.00 in cash, a difference of £91.48. The rate is printed on the listing, which is more than some retailers manage, but the arithmetic is worth doing before the box is ticked.

The energy label is the one number nobody can dress up

Televisions in Great Britain carry the rescaled energy label, running A to G rather than the old A+++ to G, and it has applied to electronic displays at the point of sale since 1 March 2021 under the Energy Information Regulations as amended by the Ecodesign for Energy-Related Products and Energy Information Regulations 2021.

The label has to show the model number and the supplier's name or trademark, the energy consumption data, the efficiency class from best to worst, the UK flag, English text and a QR code linking to the model information on a publicly accessible website. Selling at a distance does not remove the duty: an arrow carrying the energy class and the range of classes must sit alongside the product and link through to the full label.

John Lewis complies visibly, and goes further than most by letting you filter televisions by grade. The filters tell their own story: among the 41 televisions under £430, classes F and G dominate and nothing approaches the top of the scale. That is the trade in plain sight — a cheap large panel is a cheap large panel, and the label is the place the shop cannot spin it.

What happens to the television you are replacing

This is the part of a television purchase that most people discover late. John Lewis's published waste electrical and electronic equipment statement is blunt about it: the shop does not accept old electrical items in its branches, and instead contributes to funding a network of recycling points through the Distributor Take Back Scheme, pointing customers to recyclenow.com or their council. Its producer registration number is WEE/DC0065TW. Portable batteries are the exception and can be handed in at any John Lewis or Waitrose shop, provided they can be carried by hand.

Retailers selling electrical goods have to offer customers a way of disposing of the equivalent old item, and the government's guidance allows that duty to be met by in-store take-back, an alternative free service, or membership of the Distributor Take Back Scheme. John Lewis has taken the third route, which is lawful and also the least convenient of the three for somebody with a 43-inch set to shift.

The gap is partly filled by promotion rather than policy. On 20 September 2026 the television pages were running trade-in offers reading "Save £250 and get free recycling when you trade in your old TV", with £200 and £100 variants, each tied to a promotional code on the individual product page. Useful when one is running on the set you want; nothing to rely on if it is not.

Reading the small print before you check out

Returns. Change your mind and you have 30 days to send it back in original condition with proof of purchase. Small items are free to return by post or in a shop; large items are "free to return if they're damaged or faulty", but if you simply do not want it, "we charge a £29.95 collection fee". A manufacturing fault inside 30 days is exchanged or refunded; beyond that John Lewis says it will "repair or replace the product in accordance with the terms of the Consumer Rights Act 2015".

The free delivery line. The television pages carry the shop's standard "free standard delivery on orders above £50" message, and a television is not what it is talking about. The £239 Samsung above showed £19.95. John Lewis's own "free delivery TVs" filter returned one television — a £659 Samsung QE50QN90F — out of the 252 listed. That is not a hidden charge, because the figure is on the product page, but the banner and the basket do not agree and the difference is real money on a cheap set.

The price promise, narrowed. Never Knowingly Undersold does not apply to products reduced to clear, flash sales, multi-buy offers or refurbished items, and covers branded products only. Televisions are discounted through exactly those mechanisms, so the promise is at its weakest in the week you are most likely to be shopping. The seven-day window also runs from purchase, not from delivery.

Protect+. Sold alongside the guarantee, this is accidental damage insurance underwritten by Domestic & General Insurance PLC, firm reference 202111, authorised by the Prudential Regulation Authority and regulated by the FCA and the PRA. It covers accidental damage including television screen burn, with unlimited repairs and no excess, and will replace a set it cannot repair. It expressly does not cover "mechanical or electrical breakdown of your product", loss, cosmetic damage, neglect or deliberate damage, or the cost of being without the television. Terms run 2, 3 or 5 years, there is a 45-day cooling-off period with a full refund, and the product must have been bought or received less than 60 days ago. Read that against the free guarantee: the paid cover handles accidents, the free guarantee handles faults, and neither is a substitute for the other.

If it goes wrong. A television bought outright is a retail purchase with no ombudsman behind it — the Financial Ombudsman Service covers the insurance and the credit agreement, not the set. Once John Lewis's own complaints route is exhausted, the free consumer helpline run by Citizens Advice is 0808 223 1133, and it is the route that passes reports on to Trading Standards, which a consumer cannot do directly.

Figures were taken from each provider's own published terms on 20 September 2026. Variable rates can change at any time — confirm the current rate with the provider before applying.